MG is likely to capture at least 18% of Thailand’s EV market in the first nine months of 2027, up from 14.2% a year earlier.

On 3 November Thailand’s Cabinet approved raising the standard excise tax on imported electric cars from 10% to 35% from 1 January 2027. Importers without tax relief will have to raise prices or accept lower margins, giving qualifying locally built cars a stronger price advantage. MG already produces electric models at its Chonburi factory and assembles battery packs locally, putting it in a stronger position to qualify for preferential treatment. Its registration share had already reached 16% in September. An October promotion priced its Urban hatchback from 549,900 baht, showing its ability to compete for buyers seeking affordable electric cars. Import-dependent rivals such as Geely distributor Thonburi Neustern will have less room to match those prices unless investment-linked exemptions protect their imports or they begin producing locally – though meaningful local production will take years to establish.